Price: £90
Subject: Sciences
Published Date: 1949
Stock Number: 69301
(Your basket is currently empty)A Handbook for the Sweet Retailer. Produced by the Bournville Studio.
Description: FIRST EDITION, illustrations and figures throughout, some printing in red, pp. 197, [2], xxxi (Index), 8vo, original tan cloth, upper board and backstrip lettered in gilt, that to latter now dulled, some faint spotting to cloth slightly heavier at backstrip, a few faint spots to top edge and to endpapers, the dustjacket a little nicked and chipped at extremities, the rear panel with two short closed tears at head, very goodPublication Details: Sir Isaac Pitman (for Cadbury Bros. Ltd.) 1949
Notes: An absorbing and thorough overview of the trade, at the tail-end of wartime rationing, addressing the various aspects of keeping a shop: from product knowledge, customer service, book-keeping and merchandising techniques to information about pests (there is a long description of the life-cycle of the Ephestia Moth). A chapter towards the close opens with the line: 'In addition to chocolates, sweets and tobacco, many of your customers enjoy a murder' - mercifully, the divergence it encourages is actually the suggestion of a library as 'an attractive and profitable sideline' within the shop, esp...more
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